Sunday 10 August 2008

Lotus Erzac


When you have no idea, do not boast of it.

It is to be found completely normal, that noone is brilliant evertime you ask. Even a Leonardo must sleep and watch TV sometimes, and great ideas do not grow on trees. There is no reason to panic. The problem starts, when you want to pretend that you have a concept of something and not want to believe, that everyone notices your cheating.

We do not follow any moral codex, that forces anybody to be creative. We should not demand nothing, that overs skills of normal, average human being - and we don't (except for Olympic Games).

You may not be hihly gifted, you may not build your own mobile phone and a fuel-cell car, as well as your house heating. You just do what you're good at, you collect your salary and bouy things you need. Buy them - not make them, not create them nor even repair. It's just so easy, our modern, categorised, easy world.

So, why? Why Lotus did it?
- why didn't they admit, that they're not the fanciest car designers on planet?
- was that so hard to draw consequences from Esprit stunning success - the car, that Italians styled for them?
- was Lotus Europa - one the most miserable sportscars of our era - not a warning? It's a car, that could kill with boredom.

- why in-house Lotus people styled the Evora? Being a great, great engineer will not help to make impressive car shape, really.

- was it inevitable to mess with a name? What does Evora stands for? Evaporation? We can only hope it does.

In a short: is there any problem to hire good car designer, that will style that, what you engineered? Lotus' Evora chassis design is extremely boring, similar to nearly every poor japanese sportscar; it lacks personality, nationality and guts. As it can be a great ride and clever mechanics, none of such is to be seen.

When you're good at something, stick with that. With the new Evora, Lotus did not.
It seems, that only experience comes with time going by - not widsom.

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